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What is the difference between a traditional record label and a serviced label?
If you get signed to a traditional, major record label the record label company works basically like a bank financing the recording process and marketing for your releases.
In some cases, depending on the territory and your earlier success or status you may be offered an advance payment as a signing bonus and an advance against the potential future profits. The advance and the record label payments towards marketing and promotion are considered as a loan and they will be deducted before any royalties from the sales are paid for you.
Is this a bad thing? Not at all. We courage you to build your career with us to the point where you are able to consider different opinions regarding your career, and we can even help you to get there. Hopefully, there comes a point on your career when you need even more push on your career, and big labels are definitely there to work with you at that point.
To get to that level you might need help from someone like us. Instead of acting as a bank to loan you money we will work with you to make the best out of your budget to build the basis for your success, to consult you on your branding, social media strategy, PR and online marketing. We will provide you with the same services as big labels and help you to gain more following, more knowledge of the industry, and more ways to bring your music out there. Also - if you raise to fame, and the major players are interested in signing you, you will always have those already released records online bringing you additional income alongside your major deal. Let us help you to put the ladders up and start climbing. We will support your journey, and we will be there if you happen to fall.
Can't I just nowadays release my music through an aggregator, someone might ask.
The answer is: Yes, you can.
So, where do I need you guys?
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